Oslo - Historic, picturesque and somewhat isolated, has never been seen as a fashion mecca. Yet, some of the trendiest styles and mixes can be regularly spotted on its streets.

Influenced by the influx of immigrants during the 1990's, Oslo fashion has become tip of the spear. Scarfs, pullovers, boots and leggings make the Winters a fashion wonder. And with the Fall months now upon us (again), the layers, muted colors, subtle patterns and funky footwear are beginning to emerge after the typical short but sweet Norwegian summer. So take a look at Oslo and enjoy the creative fashions that fill its streets....

Friday, May 6, 2011

Hit the street hard today hunting for OsloLook. It never ceases to amaze me how much Norwegians express themselves through their choice of apparel, their mixing and matching of colors and textures and their subtle tributes to both masculinity and femininity.  They can keep up with any city in the world, and in fact have their own particular style, delicate yet firm, like a Mother's hand. I believe this comes from the climate, at once oppressive and beautiful. It forces its inhabitants to be practical, and yet, fashion conscious Oslonians will never abandon their need for delicate textures and determined patterns.

 In my years as a fashion photog, I always felt that clothing was the springboard to a successful photograph. It set the mood, and the call to action (or non- action), for both the model and me. In a very real sense, it gave inspiration to both of us.

After hitting the steets today, my first day of fully embracing OsloLook and its potential, I saw Oslo anew,.. and was awed, and yes, inspired once again. I hope you will be too.

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